I have two passions in life: Sports and Communicating with people.
My life-long love for sports have started since an early age, being the daughter of a former Bulgarian National Swimming Champion. After living most of my live abroad in countries like United Arab Emirates, Singapore, Finland, and Germany, and being part of various industries (telecom, IT, legal services, NGOs, branding agency), I settled down in Munich, fell in love with road cycling, and became part of the RAS team.
I bring to the sports world my 12+ years of experience in international marketing from all elements of the marketing mix: developing international and regional marketing plans, relationship management, marketing strategy deployment, shaping, and executing product launches and events management. I love connecting brands and realizing successful collaborations.
I have an Executive MBA from HULT International Business School and completed courses in Sports Marketing.
Swimming, tennis, snowboarding, running and road cycling.
I have two passions in life: Sports and Communicating with people.
My life-long love for sports have started since an early age, being the daughter of a former Bulgarian National Swimming Champion. After living most of my live abroad in countries like United Arab Emirates, Singapore, Finland, and Germany, and being part of various industries (telecom, IT, legal services, NGOs, branding agency), I settled down in Munich, fell in love with road cycling, and became part of the RAS team.
I bring to the sports world my 12+ years of experience in international marketing from all elements of the marketing mix: developing international and regional marketing plans, relationship management, marketing strategy deployment, shaping, and executing product launches and events management. I love connecting brands and realizing successful collaborations.
I have an Executive MBA from HULT International Business School and completed courses in Sports Marketing.
Swimming, tennis, snowboarding, running and road cycling.
I have two passions in life: Sports and Communicating with people.
My life-long love for sports have started since an early age, being the daughter of a former Bulgarian National Swimming Champion. After living most of my live abroad in countries like United Arab Emirates, Singapore, Finland, and Germany, and being part of various industries (telecom, IT, legal services, NGOs, branding agency), I settled down in Munich, fell in love with road cycling, and became part of the RAS team.
I bring to the sports world my 12+ years of experience in international marketing from all elements of the marketing mix: developing international and regional marketing plans, relationship management, marketing strategy deployment, shaping, and executing product launches and events management. I love connecting brands and realizing successful collaborations.
I have an Executive MBA from HULT International Business School and completed courses in Sports Marketing.
Swimming, tennis, snowboarding, running and road cycling.
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Interested in seeing what we could do for you and your brand?
We’d love to sit down with you, listen to your story and brainstorm about possibilities. Send us a message and we’ll be in touch!
