What
When
Fabio Wibmer’s Israel is my Playground
From Tel Aviv to Eilat and through the desert, we chased Fabio Wibmer around Israel for 10 days straight. The mission: to show the world that Israel is serious about mountain biking and that the desert is one of Europe’s hidden freeride gems.
From concept to execution – everything was done in-house.
To date, the main video has amassed over 5 YouTube million views and was featured globally – on CNN, on Teton Gravity Research, in Austria’s Der Standard, Spain’s AS, Russia’s Vesty, Israel’s YNET and Germany’s RTL and n-tv. In addition, the Behind-the-Scenes video, which dives deep into the production, has gathered more than YouTube 1.5 million views.
To get a taste of the different landscapes Israel has to offer, take a trip from Tel Aviv to Eilat with photography shot by Hannes Berger.
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